Overview
Becoming a Fashion Business expert is about successfully forging a subtle intellectual combination of skills in communications, marketing, branding and fashion.
Description
This programme enables students to discover and acquire skills in all aspects of image (brand image, aesthetics, visual identity, etc.). As every company has its own story to tell, you will learn how to develop a marketing and communication plan to grow your business.
A 10-week work placement is included in the Mastering in Fashion Business programme, and students have the opportunity to take part in a number of events, including exhibitions and TV programmes. In addition, they can work on a range of projects such as photo shoots, advertising campaigns, image consultancy, personal shopping and more.
Objectives
- Acquire a 360-degree view of business operations
- Understand business management in the Fashion & Luxury industry
- Learn how to use a range of marketing tools
- Assess the potential of a product by tracking market trends
Process
- Initial training
- Continuous studies
- Online/Distance learning
Next academic year:
October 2025 / February 2025
The programme runs over one academic year.
Classes are taught over 4 days a week.
- Continuous assessment
- Part-time
- Project
- Dissertation and oral presentation
- Community service
- A minimum of 10/20 must be obtained for each of these criteria and for each course unit.
- No partial validation of skill modules
- Mastering Fashion Business
- Bac+4
- 60 ECTS
- The qualification provides access to the Master’s degree in Fashion & Luxury Management.
Courses
Careers
As the guarantor of an individual’s or brand’s image, an Image Specialist provides image, branding and styling advice.
A Fashion Consultant is responsible for the visual and aesthetic appearance of a brand or an individual.
A Brand Manager is an expert in strategically developing a brand for consumers, including its branding, marketing, communications, sales and partnerships.
A Personal Branding Consultant is responsible for enhancing an individual’s presence and increasing their coverage on social media.
As the guarantor of a company’s image, a Brand Image Consultant employs a range of communication, marketing, image consultancy and fashion skills in their work.
This dual expertise in entrepreneurship and business will help you develop your fashion brand concept.
Each year, EIDM students organise a major professional project: organising a fashion show, creating a magazine, opening a pop-up store, creating a brand, directing an event, etc. It’s a high-level professional experience that puts the emphasis on creativity, imagination and investment. To give the best of yourself!
We promote the careers of our alumni on an internal platform that lists all our former graduates and current students, providing a direct link between all members of the EIDM community: Access to online job offers. Student recruitment. Setting up conferences to present careers. Participation in exam juries.