Overview
Do you dream of managing a collection or developing a brand image through a carefully considered communications strategy? Then join this dual-competency program.
Description
Based on in-depth knowledge of the Fashion industry, this programme enables students to master the process of designing and managing projects. The Fashion Art & Event Director programme focuses on creativity and the economic challenges facing a company.
Several work placements are included in the Fashion Art & Event Director programme throughout the years of study. Depending on the year and the student’s experience, they will be given several assignments related to their studies and career objectives. Six months of work experience are planned each year.
Objectives
- Conceptualising and presenting a product
- Managing relationships with collaborators and service providers
- Overseeing the technical execution of a project
- Gaining interest in the product and selling techniques
- Monitoring events markets from a strategic perspective
- Analysing the ecosystem of an events project
- Draw up a financing plan for an events project
- Devising the sales and marketing strategy for an event
- Designing the visual and digital communications for an event
- Setting up a multi-disciplinary events team
- Managing the administrative duties relating to the event
- Determining the qualitative approach to an event
- Setting up a prevention and security plan for an event
- Developing an event’s social and environmental responsibility strategy
Process
Course open to students with Bac+3, level 6 (Bachelor’s, degree).
- Initial training
- Continuous studies
- Online/Distance learning
- Work-study course (apprenticeship/work contract)
Next academic year:
September 2025
The program runs over two academic years.
Classes are taught over 4 days a week
- Continuous assessment
- Part-time
- Project
- Dissertation and oral presentation
- Community service
- A minimum of 10/20 must be obtained for each of these criteria and for each course unit.
- No partial validation of skill modules
- Work scenarios
To obtain certification, applicants must validate all the common skill modules required to be able to work in the profession, and must also submit a dissertation.
- Master’s degree in Fashion Art & Event Director
- Bac+5
- 300 ECTS
- “Event Project Manager” qualification registered with the RNCP by Excelia Group, NSF 310m/320m, Level 7 (Decision date: 31-05-2023). RNCP file no. 37627
Make an appointment for an information call now, according to your availability on the EIDM admissions team calendar.
Courses
Opening of the Admissions procedure
Find out more about our Admissions procedure and apply now!
Careers
As a creative soul, the Art Director is responsible for bringing a concept to life.
A Communications Manager is responsible for organising and developing a company’s visibility and brand reputation.
A Marketing Manager specialises in overseeing and managing a brand’s marketing activities.
A Brand Manager is an expert in strategically developing a brand for consumers, including its branding, marketing, communications, sales and partnerships.
As a strategic planner in an advertising agency, you are responsible for analysing/anticipating market trends and guiding the creative process.
The Events Manager is a key promoter of the company’s brand image and a visionary who coordinates and manages all the promotional activities of a company.
Each year, EIDM students organise a major professional project: organising a fashion show, creating a magazine, opening a pop-up store, creating a brand, directing an event, etc. It’s a high-level professional experience that puts the emphasis on creativity, imagination and investment. To give the best of yourself!
We promote the careers of our alumni on an internal platform that lists all our former graduates and current students, providing a direct link between all members of the EIDM community: Access to online job offers. Student recruitment. Setting up conferences to present careers. Participation in exam juries.