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Overview Overview
Objectives Objectives
Process Process
Courses Courses
Admissions procedure Admissions procedure
Careers Careers
Projects Projects
FAQ FAQ
Testimonials Testimonials

Overview

Do you dream of managing a collection or developing a brand image through a carefully considered communications strategy? Then join this dual-competency program.

Description

Based on in-depth knowledge of the Fashion industry, this programme enables students to master the process of designing and managing projects. The Fashion Art & Event Director programme focuses on creativity and the economic challenges facing a company.

Several work placements are included in the Fashion Art & Event Director programme throughout the years of study. Depending on the year and the student’s experience, they will be given several assignments related to their studies and career objectives. Six months of work experience are planned each year.

Objectives

  • Conceptualising and presenting a product
  • Managing relationships with collaborators and service providers
  • Overseeing the technical execution of a project
  • Gaining interest in the product and selling techniques
  • Monitoring events markets from a strategic perspective
  • Analysing the ecosystem of an events project
  • Draw up a financing plan for an events project
  • Devising the sales and marketing strategy for an event
  • Designing the visual and digital communications for an event
  • Setting up a multi-disciplinary events team
  • Managing the administrative duties relating to the event
  • Determining the qualitative approach to an event
  • Setting up a prevention and security plan for an event
  • Developing an event’s social and environmental responsibility strategy

Process

Prerequisite

Course open to students with Bac+3, level 6 (Bachelor’s, degree).

Accessibility
  • Initial training
  • Continuous studies
  • Online/Distance learning
  • Work-study course (apprenticeship/work contract)
Start dates

Next academic year:

September 2024

Duration

The program runs over two academic years.

Rythm

Classes are taught over 4 days a week

Cost
  • Administrative fees: €350
  • Plan A (one-off payment): €9,890
  • Plan B (payment in three instalments):  Initial instalment of €3,000 then two subsequent instalments
  • Plan C (payment in six instalments): Initial instalment of €3,000 then five subsequent instalments
  • Distance learning: €9,090 (plan A only)
Validation
  • Continuous assessment
  • Part-time
  • Project
  • Dissertation and oral presentation
  • Community service
  • A minimum of 10/20 must be obtained for each of these criteria and for each course unit.
  • No partial validation of skill modules
  • Work scenarios

To obtain certification, applicants must validate all the common skill modules required to be able to work in the profession, and must also submit a dissertation.

Diplomas
  • Master’s degree in Fashion Art & Event Director
  • Bac+5
  • 300 ECTS
  • “Event Project Manager” qualification registered with the RNCP by Excelia Group, NSF 310m/320m, Level 7 (Decision date: 31-05-2023). RNCP file no. 37627
Book a call

Make an appointment for an information call now, according to your availability on the EIDM admissions team calendar.

 

Courses

Year 1/Project - Managing a business project
Digital techniques for Fashion
Managing a collection
Trends
Fashion Styling
The Sociostyles
Digital Photography Concepts & Techniques
Sociologie de la mode et du luxe
La mode dans les pays émergents
Histoire de l’art, de la mode et du luxe
Economie de l’industrie du luxe
Storytelling: Editing for Short-Form Video Content
Stratégie événementielle
Brand design
Fashion Brand management
Brand digital
Anglais
Communication-leadership
Masterclass
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Year 2/Project - Creating a company or brand
Fashion & Luxury culture
Contract law
Branding law
Développement durable dans la mode et le luxe
Innovations dans la mode et le luxe
Design & Creative Thinking
Advertising & art direction in fashion
Marketing événementiel
Fashion Photo Shoot & Video Production
Scénographie, Fashion Art Direction
Fashion Brand management
Entrepreneuriat
Management d’une équipe
Gestion de collection
Sponsoring et mécenat
Event production
Anglais
PAO
Communication-leadership
Masterclass & sorties
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Opening of the Admissions procedure

Find out more about our Admissions procedure and apply now!

Careers

Artistic Director

As a creative soul, the Art Director is responsible for bringing a concept to life.

Communications Manager

A Communications Manager is responsible for organising and developing a company’s visibility and brand reputation.

Marketing manager

A Marketing Manager specialises in overseeing and managing a brand’s marketing activities.

Brand manager

A Brand Manager is an expert in strategically developing a brand for consumers, including its branding, marketing, communications, sales and partnerships.

Strategic planner

As a strategic planner in an advertising agency, you are responsible for analysing/anticipating market trends and guiding the creative process.

Events Project Manager

The Events Manager is a key promoter of the company’s brand image and a visionary who coordinates and manages all the promotional activities of a company.

Learning by Doing

Discover our students’ projects in Mastère fashion art & event direction.

en savoir plus
Success Story

Discover our alumni platform Datalumni.

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The campuses

Projects
Student projects

Projects
Student projects

All projects

FAQ

Student testimonials

Interview with Juliette: End-of-study work placement
Juliette, a student on the Master's 2 Fashion Art & Event Director course, tells us all about her work placement with Van Cleef & Arpels as a Visual Merchandising Project Manager.
Interview Lisa E-learning programme
Lisa, a student in the first year of the Fashion Art Direction & Styling Master's degree, shares her experience of E-learning at EIDM.
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