Brand Design

In partnership with a business incubator, our 1st year Master’s degree students aim to create their own company or brand. By the end of this project, they will have acquired all the skills they need to present their pitch to a panel of entrepreneurs. On the programme:

Selecting projects and developing the value proposition
Developing a sales strategy and identifying marketing segments and channels
Defining your business model
Developing and testing your sales pitch
A focus on financing and legal issues
Creating your business plan
Creating your marketing acquisition strategy
Individual coaching and pitch preparation